Checking Your Inlinks

Inlinks are probably the most important thing to consider when trying to improve your placement on the search engines like Google. Each inlink basically counts as a vote toward your site. So the more inlinks you have the better. This is roughly how it works. But first of all, you may be asking, what is an inlink anyways??

An inlink is a link to YOUR website. It is NOT a link that is on your website going to someone else’s website. It is only a link from someone else’s website, going to your website.

A link is basically just something you can click on (usually they are blue words, underlined). Like, this is a link going to Google. And the words that are in the link, that is the words that you can click on are important – the more descriptive, the more keywords that it has – the better. Relevancy is important between the 2 pages being linked. You used to be able to just pay someone to put a bunch of links on a page all pointing to your website. Well Google doesn’t allow this anymore. They now track the “relevancy” between the pages (that is, if the subject matter is similar). Also, the number of relevant inlinks to the page that links to yours is important. So say is page A is linking to you – and A has 2 inlinks. Compare that to B, which has 50 relevant inlinks. If A links to you, well that is OK. But is B links to you, that is really good, because they have a lot of votes/inlinks – so when they vote for you, that means something.

The websites with the top inlinks are getting all the traffic – and probably generating a lot of leads and a lot of revenue.

Getting inlinks is really easy. You can simply ask your suppliers or customers to add a link on their website to your website. But there are other techniques too. One technique is called forums. What you do is start by doing a search for what you want to showup for. For example, if you want to showup on Google for ‘plumbers kelowna’ then start by doing that search. Now go through the list of results. If you come to a website that is a Forum (a place where lots of people exchange information) then become a member and take part in the conversation. Answer peoples’ questions and make comments. For each of your posts, simple put a little footer message under your comment/question:

Best,
John Smith
http://www.johnsmithplumbing.ca/

See how easy that is? For each post, you’ll get a nice, very relevant inlink. Very powerful stuff!

Want to see your current inlinks? Simple, just head over to the Yahoo Site Explorer and enter your website address at the top. Then click the ‘Inlinks’ button.

We also track the number of inlinks to your website in a graph – this way you can see your progress on getting more inlinks. This can be accessed by clicking the ‘Stats’ button when logged into your website.

Post a comment here if you have questions or head over to our new forum to discuss in more detail! Our new forum is at: http://forum.websites.ca/

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